{"id":10198,"date":"2023-06-22T16:04:42","date_gmt":"2023-06-22T14:04:42","guid":{"rendered":"https:\/\/kainoo.ch\/?post_type=project&p=10198"},"modified":"2024-02-06T15:50:10","modified_gmt":"2024-02-06T14:50:10","slug":"cifer-la-vr-pour-booster-sa-visibilite-sur-les-salons","status":"publish","type":"project","link":"https:\/\/kainoo.ch\/de\/project\/cifer-la-vr-pour-booster-sa-visibilite-sur-les-salons\/","title":{"rendered":"CIFER : la VR pour booster sa visibilit\u00e9 sur les salons"},"content":{"rendered":"

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CIFER : la vr pour booster sa visibilit\u00e9 sur les salons<\/h1>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=“3_5″ _builder_version=“4.16″ _module_preset=“default“ global_colors_info=“{}“][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=“1″ _builder_version=“4.16″ _module_preset=“default“ background_color=“#f4f4f4″ custom_margin=“||-66px|||“ custom_padding=“100px||100px||true|false“ da_disable_devices=“off|off|off“ global_colors_info=“{}“ da_is_popup=“off“ da_exit_intent=“off“ da_has_close=“on“ da_alt_close=“off“ da_dark_close=“off“ da_not_modal=“on“ da_is_singular=“off“ da_with_loader=“off“ da_has_shadow=“on“][et_pb_row _builder_version=“4.16″ _module_preset=“default“ global_colors_info=“{}“][et_pb_column type=“4_4″ _builder_version=“4.16″ _module_preset=“default“ global_colors_info=“{}“][et_pb_text _builder_version=“4.12.1″ _dynamic_attributes=“link_option_url“ _module_preset=“_initial“ header_2_font=“Arial|500||on|||||“ header_2_font_size=“25px“ header_2_letter_spacing=“0.12em“ header_3_font=“Arial|||on|||||“ header_3_font_size=“20px“ header_3_letter_spacing=“0.2em“ custom_padding=“0px||||false|false“ link_option_url=“@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjUyODMifX0=@“ header_2_font_size_tablet=“30px“ header_2_font_size_phone=“20px“ header_2_font_size_last_edited=“on|desktop“ global_module=“1805″ saved_tabs=“all“ locked=“off“ global_colors_info=“{}“]<\/p>\n

Pr\u00e9sentation<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=“4.12.1″ _module_preset=“default“ text_font=“Lincoln light|300|||||||“ text_font_size=“20px“ text_line_height=“1.6em“ header_font=“|700||on|||||“ header_font_size=“46px“ custom_padding=“6px||0px|||“ text_font_size_tablet=“20px“ text_font_size_phone=“16px“ text_font_size_last_edited=“on|desktop“ global_module=“1823″ saved_tabs=“all“ global_colors_info=“{}“]Le centre de formation romand des \u00e9lectriciens\/\u00e9lectriciennes de r\u00e9seau, CIFER, souhaitait augmenter sa visibilit\u00e9 sur diff\u00e9rents forums des m\u00e9tiers.<\/p>\n

CIFER a donc fait appel \u00e0 KA\u00cfNOO pour mettre en \u0153uvre sa strat\u00e9gie marketing innovante gr\u00e2ce \u00e0 une application VR immersive exclusive d\u00e9ploy\u00e9e d\u00e8s la fin 2022.<\/p>\n

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[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=“1″ admin_label=“Section“ _builder_version=“4.16″ _module_preset=“default“ background_color=“#f2f2f2″ da_disable_devices=“off|off|off“ global_colors_info=“{}“ da_is_popup=“off“ da_exit_intent=“off“ da_has_close=“on“ da_alt_close=“off“ da_dark_close=“off“ da_not_modal=“on“ da_is_singular=“off“ da_with_loader=“off“ da_has_shadow=“on“][et_pb_row column_structure=“1_2,1_2″ make_equal=“on“ _builder_version=“4.16″ _module_preset=“default“ global_colors_info=“{}“][et_pb_column type=“1_2″ _builder_version=“4.16″ _module_preset=“default“ background_color=“#FFFFFF“ custom_padding=“40px|40px|40px|40px|true|true“ global_colors_info=“{}“][et_pb_text _builder_version=“4.12.1″ _module_preset=“_initial“ text_font_size=“24px“ header_text_color=“#FFFFFF“ header_2_font=“Arial|500||on|||||“ header_2_font_size=“25px“ header_2_letter_spacing=“0.12em“ header_3_font=“Arial|||on|||||“ header_3_font_size=“20px“ header_3_letter_spacing=“0.2em“ header_3_line_height=“1.7em“ header_2_font_size_tablet=“30px“ header_2_font_size_phone=““ header_2_font_size_last_edited=“on|phone“ header_3_font_size_tablet=“20px“ header_3_font_size_phone=“20px“ header_3_font_size_last_edited=“on|phone“ global_module=“2271″ saved_tabs=“all“ global_colors_info=“{}“]<\/p>\n

Client<\/h3>\n

[\/et_pb_text][et_pb_image src=“https:\/\/kainoo.ch\/wp-content\/uploads\/2022\/03\/cifer_logo.webp“ alt=“r\u00e9f\u00e9rence client Kainoo – ecap“ title_text=“cifer_logo“ url=“https:\/\/www.ecap-ne.ch\/“ align=“center“ _builder_version=“4.16″ _module_preset=“default“ custom_margin=“-20px||-60px||false|false“ global_colors_info=“{}“][\/et_pb_image][\/et_pb_column][et_pb_column type=“1_2″ _builder_version=“4.16″ _module_preset=“default“ background_color=“#FFFFFF“ custom_padding=“40px|40px|40px|40px|true|true“ global_colors_info=“{}“][et_pb_text _builder_version=“4.12.1″ _module_preset=“_initial“ text_font_size=“24px“ header_text_color=“#FFFFFF“ header_2_font=“Arial|500||on|||||“ header_2_font_size=“25px“ header_2_letter_spacing=“0.12em“ header_3_font=“Arial|||on|||||“ header_3_font_size=“20px“ header_3_letter_spacing=“0.2em“ header_3_line_height=“1.7em“ header_2_font_size_tablet=“30px“ header_2_font_size_phone=““ header_2_font_size_last_edited=“on|phone“ header_3_font_size_tablet=“20px“ header_3_font_size_phone=“20px“ header_3_font_size_last_edited=“on|phone“ global_module=“2271″ saved_tabs=“all“ global_colors_info=“{}“]<\/p>\n

Plateforme<\/h3>\n

[\/et_pb_text][et_pb_image src=“https:\/\/kainoo.ch\/wp-content\/uploads\/2022\/01\/oculus-quest-logo-768×107-1.png“ alt=“Oculus Quest“ title_text=“oculus-quest-logo-768×107″ url=“https:\/\/www.ecap-ne.ch\/“ force_fullwidth=“on“ _builder_version=“4.16″ _module_preset=“default“ custom_margin=“12%||0px||false|false“ global_colors_info=“{}“][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=“1″ _builder_version=“4.16″ _module_preset=“default“ background_color=“#ffffff“ custom_padding=“100px||100px||true|false“ da_disable_devices=“off|off|off“ global_colors_info=“{}“ da_is_popup=“off“ da_exit_intent=“off“ da_has_close=“on“ da_alt_close=“off“ da_dark_close=“off“ da_not_modal=“on“ da_is_singular=“off“ da_with_loader=“off“ da_has_shadow=“on“][et_pb_row _builder_version=“4.16″ _module_preset=“default“ global_colors_info=“{}“][et_pb_column type=“4_4″ _builder_version=“4.16″ _module_preset=“default“ global_colors_info=“{}“][et_pb_text _builder_version=“4.12.1″ _dynamic_attributes=“link_option_url“ _module_preset=“_initial“ header_2_font=“Arial|500||on|||||“ header_2_font_size=“25px“ header_2_letter_spacing=“0.12em“ header_3_font=“Arial|||on|||||“ header_3_font_size=“20px“ header_3_letter_spacing=“0.2em“ custom_padding=“0px||||false|false“ link_option_url=“@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjUyODMifX0=@“ header_2_font_size_tablet=“30px“ header_2_font_size_phone=“20px“ header_2_font_size_last_edited=“on|desktop“ global_module=“1805″ saved_tabs=“all“ locked=“off“ global_colors_info=“{}“]<\/p>\n

Probl\u00e9matique client<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=“4.12.1″ _module_preset=“default“ text_font=“Lincoln light|300|||||||“ text_font_size=“20px“ text_line_height=“1.6em“ header_font=“|700||on|||||“ header_font_size=“46px“ custom_padding=“6px||0px|||“ text_font_size_tablet=“20px“ text_font_size_phone=“16px“ text_font_size_last_edited=“on|desktop“ global_module=“1823″ saved_tabs=“all“ global_colors_info=“{}“]Comme de nombreux secteurs d’activit\u00e9s, le b\u00e2timent peine \u00e0 recruter des apprentis. CIFER fait face \u00e0 cette probl\u00e9matique notamment en \u00e9tant pr\u00e9sent sur les diff\u00e9rents salons suisses d\u00e9di\u00e9s \u00e0 l\u2019emploi et l\u2019orientation.<\/p>\n

Mais se d\u00e9marquer dans les salons n’est pas \u00e9vident. Surtout lorsqu\u2019on repr\u00e9sente une branche qui n\u2019attire pas assez les jeunes visiteurs.<\/p>\n

L’objectif est donc de susciter l’envie de s’arr\u00eater sur le stand en premier lieu. Car au plus le visiteur passe de temps sur place, au plus il sera possible de lui faire conna\u00eetre le m\u00e9tier autrement, voire lui donner envie d\u2019entrer en apprentissage. [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=“1″ _builder_version=“4.16″ _module_preset=“default“ background_color=“#f4f4f4″ custom_padding=“100px||100px||true|false“ da_disable_devices=“off|off|off“ global_colors_info=“{}“ da_is_popup=“off“ da_exit_intent=“off“ da_has_close=“on“ da_alt_close=“off“ da_dark_close=“off“ da_not_modal=“on“ da_is_singular=“off“ da_with_loader=“off“ da_has_shadow=“on“][et_pb_row _builder_version=“4.16″ _module_preset=“default“ global_colors_info=“{}“][et_pb_column type=“4_4″ _builder_version=“4.16″ _module_preset=“default“ global_colors_info=“{}“][et_pb_text _builder_version=“4.12.1″ _dynamic_attributes=“link_option_url“ _module_preset=“_initial“ header_2_font=“Arial|500||on|||||“ header_2_font_size=“25px“ header_2_letter_spacing=“0.12em“ header_3_font=“Arial|||on|||||“ header_3_font_size=“20px“ header_3_letter_spacing=“0.2em“ custom_padding=“0px||||false|false“ link_option_url=“@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjUyODMifX0=@“ header_2_font_size_tablet=“30px“ header_2_font_size_phone=“20px“ header_2_font_size_last_edited=“on|desktop“ global_module=“1805″ saved_tabs=“all“ locked=“off“ global_colors_info=“{}“]<\/p>\n

Solution propos\u00e9e<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=“4.12.1″ _module_preset=“default“ text_font=“Lincoln light|300|||||||“ text_font_size=“20px“ text_line_height=“1.6em“ header_font=“|700||on|||||“ header_font_size=“46px“ custom_padding=“6px||0px|||“ text_font_size_tablet=“20px“ text_font_size_phone=“16px“ text_font_size_last_edited=“on|desktop“ global_module=“1823″ saved_tabs=“all“ global_colors_info=“{}“]Comme le public cibl\u00e9 est constitu\u00e9 d\u2019\u00e9l\u00e8ves en fin de scolarit\u00e9 obligatoire, il \u00e9tait judicieux de reprendre les codes du jeu vid\u00e9o (gamification).<\/p>\n

L\u2019objectif de l\u2019application est de proposer \u00e0 ces adolescents de remettre le courant et ainsi sortir la ville de la p\u00e9nombre. Pour cela, le joueur doit suivre un parcours en \u00e9tant aid\u00e9 par des indices visuels et sonores :<\/p>\n